The Address Verification System (or simply AVS) is a method for merchants to verify the identity of a customer who uses a credit card.
AVS is an excellent way to reduce the risk of fraud and increase the payment gateway’s security. In other words, it checks that a customer is the cardholder he claims to be and finally – it decreases the number of chargebacks.
What’s your first thought when you hear “3-D Secure”? Well, unfortunately, I have to disappoint you – it has nothing in common with three-dimensional world. 3-D Secure adds another security layer to online payments.
This authentication method is based on a three domain model (that’s why it’s called 3-D). These three domains are:
Have you ever met any unfair e-commerce practices? For example, you’ve ordered a product in an e-shop and after the checkout and confirming the purchase, you saw a higher price than the one on the product’s page? Or maybe you were waiting too long for the delivery without any information from the online vendor? Or maybe you’ve seen web stores, where no privacy policy or contact information was published, and you didn’t feel you could trust them enough to buy something?
If a company is old, it doesn’t necessarily mean it’s antiquated or out of date in any way. But it also doesn’t have to indicate its credibility. Actually, the age itself doesn’t present any value at all. However, we can suspect one thing – if a certain company managed to survive for a long time, it may mean that they’ve actually been doing something the right way.
Of course I’m not going to tell you how you can make your business last for centuries – I’d have to be a prophet or a charlatan to do this. Besides, who’s really interested in all those centuries? All we may expect is to make our business work well for us and to leave it in good condition for our children. We don’t care what will happen 5 or 10 generations later. We’ll be already gone, buried and forgotten (sorry for saying it so directly, but that’s just the truth).
Anyway, instead of advising, I’d like to do some analyzing. Let’s get a closer look on some examples of those businesses that are really, really old.
Here’s a link to a visualization of the United States debt.
It’s showed step by step in $100 bills, you just follow the numbers and… well, you can surely check whether your idea of “how much is one trillion dollars” was correct. But it doesn’t stop there.
Here’s a succinct, yet quite important news from PayLane. We now have a dedicated offer specially for our clients in United Kingdom. You can check out our pricing in GBP or simply contact us and/or apply to learn more directly from our customer support. Oh, and you can also use the paylane.co.uk website address.
I’ve just found an interesting web-based application –