Category Archives: Beginner’s guide
A Beginner’s Guide To Transaction Descriptors
Whenever a customer reads their card and/or bank statements, they most likely see dates and amounts of transactions, perhaps the account balance after each of them, and – depending on the bank – maybe some additional information as well. But among this data, they surely see transaction descriptors. As the name suggests, a transaction descriptor is meant to describe a particular payment in order to help to identify the transaction.
First steps in using Magento
When it comes to downloading your own copy of Magento, there are two ways to download the newest package, directly on the website (it requires logging in) or through svn. In this blog post you’ll find detailed steps on going through the downloading and installing procedure. What once seemed impossible will now be a quick breeze through simple steps!
We’ve prepared a simple step-by-step tutorial on how to download, use, and change options for your convenience, within Magento
5 Steps To Be The Most Promising Startup
Opportunities to grow can be found in various places. Expanding and taking on the online business world is a great adventure, but taking part in contests like The Next Web Startup Awards can be a great way to let others hear about you! The more people hear about your business, and get to know what you do and how you do it, the greater the chance that your success story really will be a success story. Here are 5 tips to tackling the Startup awards world:
5 Steps To Stop Chargebacks From Haunting Your Business
If you’ve ever looked into accepting online credit card payments (and chances are that you have, the “Pay” in “PayLane” isn’t there just for funzies), you probably fear chargebacks more than a one-on-one meeting with your mother in law. That’s what friendly fraud is – a monster in the closet that you never knew about. For merchants, processing card not present transactions (so basically, all online credit card payments) the risk of receiving chargebacks is daunting, and rightly so, since it can be quite costly. But there is only so much that you as a merchant can do to protected yourself against them – sure, you probably have the friendliest customer support team in the whole wide world and a well worded terms of service agreement, but is that enough?
Well, it is.. sometimes. The biggest risk for any online retailer is selling non tangible goods, which are becoming more and more popular with every minute. Internet stores are basically flooded with all things digital, whether it’s a subscription to a magazine or that awesome new MP3 that’s stuck in the back of your head. These purchases that we often make with the click of only a few buttons (heck, with all these one click purchases, who isn’t tempted?) are perhaps the root of the problem.
The Mobile Payment Form Is Here!
PayLane now supports a mobile version of the Secure Payment Form! This simple to use form will allow your customers to make a purchase right in their phone. What’s more if you already use our Secure Payment Form, then you don’t need to implement this mobile version because users will automatically be redirected to the Mobile Payment Form.
This service can be used by businesses who are already integrated with PayLane’s Secure Payment Form. To help you see what this Mobile Payment Form looks like, we’ve prepared a simple guide to the know-how of the Form itself.
Is a PayPal account enough to sell globally?
I have a PayPal account – is that enough to accept payments from customers all over the world?
Many in the Internet world believe that having a PayPal account is all you need to accept payments in any part of the globe, well you might need to have some type of a card too and that’s it. Surely, now everyone from this planet will be able to pay for our services.
True or false? Well, yes and no, that depends.
This world is a very diverse one. People live in different countries, speak different languages, and more often than not, use different ways of making a payment. This goes for the offline world just as much as the online one.
Test account in PayLane’s system
About our test account
To accept internet payments using PayLane, the first step is to create a test account. From a Merchants point of view, this account is crucial in the process of integrating with the system. It also serves as the first stage in collecting documents and information, needed to create a production account.
3 reasons why video marketing pays off
Marketing is a very broad and open topic that can cover pretty much anything. However, it’s the job of every good analyst to know exactly what pays off. In this post we are going to explore the three main reasons why videos are becoming so popular and worthwhile in marketing and branding.
First there was Twitter and Facebook where sharing your short thoughts was a great way to provoke customers in engaging with companies, then we had Instagram which brought on the era of imagery and visualizations, and at last we’ve moved onto videos with YouTube, Vine, MixBit and now even Instagram Videos. According to a Youon Infographic a page with just text will be looked at for an average of 48sec whereas a page with a video can drive up to 5 min and 50 sec on a website!
10 Payment Methods For Global E-Businesses
Every web business that’s seriously thinking about the global market, should consider accepting payments using most well-known global payment methods. If you want to sell around the globe, let me introduce you to a list of absolutely must-have payment methods.