There is a common belief among global e-commerce companies that in order to make money it’s enough to let them in through a global channel, meaning implementing universal and most popular payment options.
You may like it or not, but you will have chargebacks in your web business. I’m sure about that.
Germany has one of the biggest e-commerce markets in the world and enjoys the greatest e-commerce customer potential within Europe, making it the clear continental leader. Try to imagine – you can find more than 40 million digital buyers here (more than 50 percent of the domestic population) and what’s really important – the e-commerce market is still rapidly growing.