Across the Board

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Tag Archives: The Next Web


What can a contest do for your startup?

The Next WebWho doesn’t like to win? It doesn’t matter whether we think of regular contests, lotteries or simply online rankings. The feeling of being the best, chosen and appreciated motivates us to act and increase work. But what can such winning do for your startup?

Become recognizable

First of all – sometimes it doesn’t matter if you win or not. Being nominated or being in the top ten list can already be a great success. A lot of people observe trade contests because it’s the easiest way to be up to date with what’s new or trendy at the moment. You probably do the same looking for competitors, partners or clients. Being nominated could be essential for your startup when it is still unrecognizable. Taking part in a contest can be treated as your promotion channel. If you’re nominated – announce it to the whole world. Use any promotion channel you have (blog, social media, newsletter, websites etc.). Show that you’re proud because you should be! Media love information about winners so it’s always a great opportunity to be on the cover.

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