Category Archives: PayLane

Conquering The World? We’re Almost There!

First it was Ireland, then Poland and now… Germany! Yes, you heard (read?) that right – PayLane launches in good ol’ Deutschland!

For years we have helped companies around the world grow and develop their online projects. Now also German businesses can expand to international markets or boost their domestic sales. Besides standard payment methods, such as credit and debit cards, German companies will now be able to offer their customers alternative solutions typical for specific regions, like Sofortbanking in Germany, Austria and Switzerland, wire transfers in Poland, Dankort in Denmark, Carte Bleue in France or iDEAL in the Netherlands.

We’re so excited to be expanding to Germany and we can’t wait to see how we can help German businesses – whether it’s a brand new startup or a corporation with 30 years’ experience!

Want to know more? Visit www.PayLane.de, drop us an e-mail at info@paylane.com or watch the video below!

[youtube http://www.youtube.com/watch?v=mOR0JRsr-DY&hl=pl_PL&version=3]

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Want to Sell More? Be More Mum-Friendly!

Turns out the people behind those big numbers in m-commerce aren’t brokers, yuppies or geeks in Silicon Valley, but… mums. According to an infographic by BabyBump, nearly 70% of surveyed mums (there was almost 1,400 of them!) shop using their mobile devices, and 93% of them spent more time m-shopping in 2012 than in 2011. Moral? Make your shop mum-friendly – here are a few fun facts that will help you adjust your e-shop to mums’ needs.

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Top 10 Across the Board Posts in 2012

Now that 2012 is officially over, it’s time for a brief overview of our most popular posts in the past year. As you’ll find out, the list is surprisingly diverse – there are infographics, posts strictly connected to payments, marketing case studies and even tips for using… Kindle at work!

Click ‘read more’ to see the list and share your favourite post in the comments section!

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Using Payment Methods to Make Customers Return

People often think that providing as many payment methods as possible is good, because customers can choose their favorite one. This should mean that the income will be greater; fewer people get discouraged by the lack of the payment method they prefer. Sounds logical, but it’s actually a minimal plan and there’s no guarantee it will work in every case.

If we try to go beyond the “convince to buy” approach, what is there that we might want to achieve? The first thing that comes in mind is “convince to buy again“. Make your customers become your regular customers. And how is it exactly related to payment methods?

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We’re Getting Audited! But What Does It Mean?

It’s a busy time at PayLane – we’ve just been audited. No, not by the IRS. Our taxes are just fine. Then what does it mean? Last week we were visited by a QSA (Qualified Security Assessor) from an external audit company who, in short, decides whether a financial company is trustworthy or not. He spent a week with us, going through hundreds of document pages, checking our network’s and servers’ safety and interviewing the staff.

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Chargeback – Are You Sure You Want to Do It?

Chargeback is the new black. I hear about them on daily basis (maybe it’s because of my job?), also from my friends – about how they fought for their money with an evil merchant. Of course, it’s a great way of getting back what you paid for a faulty product or service, but before you initiate it, it might be worth knowing what it means for the seller and why it’s sometimes better to ask them directly for a refund, without getting banks involved in it.

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Meet PayLane’s New Addition!

Not so long ago we were joined by Damian and we already have a new team member! This time, the new addition will help Dominika and Agnieszka from Customer Service. And so, without further ado, let us present to you the latest PayLaner!

Alicja Czerwińska

My name is Alicja and I am a new Account Manager at PayLane. If you are our client or partner, you might hear from me, as I’ll be dealing with our merchants and acquirers – whether it’s solving your problems or collecting documents.

When not working at PayLane, I am a student at the Gdansk University of Technology. My field of study is Financial Mathematics and I really enjoy it.

In my free time I travel as much as I can. My best trip so far has been China, although that may change soon as I’m planning to go to Kenya. My other passion is skiing, which I’ve been doing for over 15 years.

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