Category Archives: Business

Card Ads That Draw Businesses In

Who says that commerce (or e-commerce) is boring? With the ability to use celebrities, quirky images, and catchy slogans – anything is possible. This blog post is dedicated to those who do it best: American Express, VISA, and MasterCard. We will also briefly discuss what each of those cards can bring into a business setting.

amex

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Global e-business: How To Sell In Poland?

polish-ecommercePoland has quite a huge market for all kind of e-business owners. Located in Central Europe, with rapidly growing all kind of e-commerce metrics Poland is set to take over the e-commerce industry.  That’s why in this blog post we’re going to focus on what exactly is going on in Poland and why taking an interest in this country is worth your time.

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A Beginner’s Guide To Transaction Descriptors

transaction-descriptors

Whenever a customer reads their card and/or bank statements, they most likely see dates and amounts of transactions, perhaps the account balance after each of them, and – depending on the bank – maybe some additional information as well. But among this data, they surely see transaction descriptors. As the name suggests, a transaction descriptor is meant to describe a particular payment in order to help to identify the transaction.

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5 Steps To Be The Most Promising Startup

TWN-promising-startups

Opportunities to grow can be found in various places. Expanding and taking on the online business world is a great adventure, but taking part  in contests like The Next Web Startup Awards can be a great way to let others hear about you! The more people hear about your business, and get to know what you do and how you do it, the greater the chance that your success story really will be a success story. Here are 5 tips to tackling the Startup awards world:

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5 Steps To Stop Chargebacks From Haunting Your Business

chargebacksIf you’ve ever looked into accepting online credit card payments (and chances are that you have, the “Pay” in “PayLane” isn’t there just for funzies), you probably fear chargebacks more than a one-on-one meeting with your mother in law. That’s what friendly fraud is – a monster in the closet that you never knew about. For merchants, processing card not present transactions (so basically, all online credit card payments) the risk of receiving chargebacks is daunting, and rightly so, since it can be quite costly. But there is only so much that you as a merchant can do to protected yourself against them – sure, you probably have the friendliest customer support team in the whole wide world and a well worded terms of service agreement, but is that enough?

Well, it is.. sometimes. The biggest risk for any online retailer is selling non tangible goods, which are becoming more and more popular with every minute. Internet stores are basically flooded with all things digital, whether it’s a subscription to a magazine or that awesome new MP3 that’s stuck in the back of your head. These purchases that we often make with the click of only a few buttons (heck, with all these one click purchases, who isn’t tempted?) are perhaps the root of the problem.

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To Bitcoin or not to Bitcoin?

bitcoin_paylane

The question on everybody’s mind is – should I allow Bitcoin as a payment form on my website? This brainchild of the pseudonymous Satoshi Namakamoto has soared from zero to hero in a very short time period. Worth barely a cent in the first year of its career (2009-2010), finally reaching dollar value in 2011, nobody saw any potential in this wildly fluctuating cryptocurrency. That is, until the bubble grew to enormous sizes in 2013, at one point reaching over $1200. But what does that mean for the future of Bitcoin? That’s what we’re going to discuss briefly.

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Is a PayPal account enough to sell globally?

paypal_accountI have a PayPal account – is that enough to accept payments from customers all over the world?

Many in the Internet world believe that having a PayPal account is all you need to accept payments in any part of the globe, well you might need to have some type of a card too and that’s it. Surely, now everyone from this planet will be able to pay for our services.

True or false? Well, yes and no, that depends.

This world is a very diverse one. People live in different countries, speak different languages, and more often than not, use different ways of making a payment. This goes for the offline world just as much as the online one.

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Why SEO monitoring is important

Google_HummingbirdAt the end of September Google announced another change of their algorithm. After Panda and Penguin it’s time for Hummingbird. For SEO specialists and business owners who care about visibility in Google search, this always means a moment confusion, planning changes, and then optimization. Especially that it was launched about a month before the official announcement. So those who saw changes in their search results now have an explanation – Hummingbird.

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